2012年8月3日星期五
's network of public opinion work done is not enough,
's network of public opinion work done is not enough, although the university official microblogging many, but the students have paid little attention to, "school official the right to speak is not enough, there is no better way to do it " Zhejiang Textile & Fashion College deputy party secretary Chen Xing up with the same confusion with Bin. He said that now the new media generalization, segmentation characteristics. Previously, the school only through the Forum expressed concern that the dynamic of the students, with the emergence of a variety of new media, schools of public opinion monitoring work in difficult to increase. And a university at every turn super people, such as Zhejiang Wanli International University a total of more than 21,000 college students, Wang Fu-silver, the propaganda department of the Institute, believes that many people, large area, many times the work will inevitably improve, negative information is difficult to avoid. Today, a daily amount of information, after the incident, university administrators do not know, it has been spread. Through traditional means to pay attention to the difficult. Therefore, Wang Fu-Bank, the professional network monitoring public opinion is very important. If you will monitor, you can guide college students at a critical moment. Public opinion experts, Zhongqing the Huayun new Media Technology Co., Ltd., general manager Weng Shifeng, said China currently has 485 million Internet users, the average weekly time spent online for 18.6 hours. In these Internet users, 20 to 29 years the proportion of Internet users continues to rise. The students have become the most active groups in the network. University administrators can not be timely access to relevant and effective, it is prone to asymmetric information is not conducive to crisis management. School groups, teachers and students of Nipple Covers the professional public opinion monitoring can monitor public events, the discussion of hot issues, university administrators on the hot events and actively guide, to avoid causing unexpected events; can also monitor the comments of the public network on word of mouth. rationalization proposals such as the image of the school, teaching quality, school enrollment, recruitment and other issues of public opinion, to maintain and enhance the reputation of the school; also can detect the internal management of schools, such as teachers, students, school teaching, logistics (basic necessities), management in all aspects the rational and constructive views, the school the timely adoption of the reasonable opinion, increase for teachers, students of the quality of service. Weng Shifeng said: "We are usually the application of large amount of search sites can not reach the network dark areas, only a professional public opinion analysis in depth of these 'peripheral site', and with a precise modeling analysis and artificial quantitative judgments will be involved in all school network post 'Clean Sweep' It is understood that the network public opinion of the professional services has been the government departments and well-known enterprises widely used for the university, network monitoring public opinion and respond to more and more managers attach importance to, and was put on the agenda. China Youth Daily, executive vice president Kun have been accustomed to use microblogging new media to interact with the student population. Monitoring public opinion, not just technology, should evolve into the public service system to better serve youth and provide a good support for the healthy development of the campus culture. "Kun said that the network public opinion is like an insurance usually does not wait until the critical moment, you realize its importance. "
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